Terra Novo Announces Launch Of Soilmax Plus Soil


Terra Novo Announces Launch Of SoilMAX Plus Soil Stabilizer For Cost-Effective Performance And Lowered Water Needs

SoilMAX Plus Grows Crops with Less Water While Eliminating Soil Erosion

BAKERSFIELD, Calif. (April 30, 2013) – Terra Novo, a leading manufacturer of erosion and sediment-control products in Bakersfield, California, is adding SoilMAX Plus to its SoilMAX line of soil-stabilizing polymers for agricultural applications. The new formulation stabilizes farm, turf and nursery soil structures for increased water infiltration and nutrient movement through the root zone while protecting the soil from crusting and erosion.

SoilMAX Plus can be easily added directly to soil, worked into the ground during field preparation before planting or the first irrigation. SoilMAX keeps soil soft and conditioned, stops the formation of a crust, reduces the amount of water needed for irrigation and decreases the labor and equipment costs typically associated with ground preparation. SoilMAX Plus stops field erosion, keeping pesticides, fertilizers and nutrients from running off. By working directly on the soil, SoilMAX Plus reduces costs and maintains aggregate stability and porosity so that water goes directly to the root zone rather than running off. The result is premium performance and profits at a fraction of the cost of conventional mechanical treatments.

“SoilMAX Plus offers agricultural customers the best of both worlds, because it’s incredibly cost-effective and also delivers superior performance and increased profits,” says Scott Harrison, president of Terra Novo. “Increasingly stringent regulatory requirements have led to an explosion in the popularity of our user-friendly SoilMAX line, because it assists in Clean Water Act compliance by eliminating sediment laden or polluted runoff. Furthermore, by stabilizing the soil, it allows for more efficient use of water.”

Terra Novo manufactures four different additives: SoilMAX, SoilMAX Plus, SoilMAX Liquid and SoilMAX Plus Liquid. SoilMAX and SoilMAX Plus can be worked into the soil before the first irrigation, while SoilMAX Liquid and SoilMAX Plus Liquid are ideal for use in sprinklers and low-flow irrigation systems. A lighter version called Agriflo can be easily mixed with fertilizers, sprayed directly on seed beds or applied during irrigation to prevent crusting and improve germination.

Every Terra Novo product is specifically formulated by engineers and chemists to solve site-specific problems. Farmers, land and home developers, oil and gas companies, forest services and departments of transportation utilize its unique product formulations to accomplish their goals affordably and without harming the environment. The company has completed successful projects for brands including the Federal Highway Administration, Chevron, Shell, Exxon Mobil, First Solar, the U.S. Forest Service and many well-known home builders. Case studies and performance tests support the products’ efficacy and attest to the company’s commitment to continual improvement.

Terra Novo’s patented, university-tested and worksite-proven products are distributed in all 50 states and Canada and exported internationally. For more information, visit www.terranovo.com.

ABOUT TERRA NOVO: Based in Bakersfield, Calif., Terra Novo is a leader in erosion- and sediment-control products, offering quality, cost-effective products that improve the industry and meet the needs of a quickly evolving market with proven solutions engineered to help customers achieve their environmental goals with significant cost savings. Company founder Scott Harrison drew from his own years of experience in agricultural soil conditioning and environmental testing to drive the company’s success. The company offers a complete array of product lines that address erosion control, reclamation, revegetation, agricultural efficiencies, dust suppression and water clarification for customers in a range of industries. Terra Novo’s EarthGuard, SoilMAX, Agriflo, DustCap, DustGuard and AquaGuard product lines are patented, university-tested and worksite-proven, helping customers meet strict state and federal regulations using cost-effective, best-management-practice solutions. Every user-friendly product is designed with the installer in mind and formulated to work to customers’ highest standards while delivering enormous product and labor savings.